WATCH: A section from Consuming Kids entitled By Any Means Necessary which examines the pervasive product placement and cross-merchandising tactics in kid’s programs.
Consuming Kids takes on the multi-billion dollar youth marketing industry and their controversial tactics. American kids now influence an estimated $700 billion in annual spending, and marketers target these kids virtually from birth with a relentless bombardment of sophisticated commercial appeals
http://www.mediaed.org/wp/clip-of-the-month?utm_medium=email&utm_source=Savicom&utm_campaign=October%20News%3A%20Sneak%20Peak%20of%20%22Consuming%20Kids%22%20&utm_term=%0A&utm_content=nathancstevens2%40yahoo.com
Wednesday, October 8, 2008
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